Stephanie, Author at Briggsby

Rank Varies with Search Demand in Google Search Console

October 27, 2016 by Stephanie

When traffic drops, a common practice is to check Google Search Console to see if rankings have dropped, as well. If they have, the traffic loss is generally attributed to the rankings change. A decline in clicks like this is often attributed to changes in rank position. In some cases, however, the shift in average …

The Art of Crafting a Pitch that Works

June 23, 2015 by Stephanie

Everyone says that good PR and good content marketing are all about relationships. That’s great, but what happens when you don’t have any? You’re not out of luck. Major features from top-tier publishers, articles on niche blogs, and endorsements from social influencers are all within reach — even if you’re a nobody — as long …

How to Optimize Your Android App for Google Play

February 16, 2015 by Stephanie

Optimizing your Android app for the Google Play Store is a little different than optimizing for the Apple App Store. Google Play doesn’t have a keyword field like Apple does, so you’ll need to work keywords in your description (about five times each) to maximize visibility and downloads. Titles need to be much shorter, too. Check out the guide and learn more below.

How to Optimize Your App for the App Store

February 8, 2015 by Stephanie

Once you create a great app, you need to make sure people can easily find it in the App Store. (If you’re looking for Android help, check out our Google Play guide.) Optimizing your app listing can help you improve your rankings and visibility, getting you more downloads and more revenue. Here are some best practices for creating your Apple App Store listing.